The official micro-release of "China Table Tennis Fight Back" said that the film will be adjusted to a small-scale screening from January 25th/Lunar New Year’s Day, and will resume normal screening on February 17th. The film was released on January 24 this year (the third day of the New Year’s Eve) and ended on the 25th, with a box office of 40.36 million yuan in two days.
This kind of operation, for ordinary people, is really an eye-opener. After seeing a movie for the first time for half a day, I quickly saw that the situation was wrong and hurriedly withdrew the file.
When Guanbo announced the news on Weibo, the wording was very ambiguous and vague, which sounded grandiose, as if to say that there was something wrong with his announcement. But the truth was revealed by some netizens because many cinemas didn’t give China Ping-Pong a chance to be screened at midnight in the underworld, so there was no good screening time, and naturally no one bought a ticket. Seeing that the box office trend is likely to fail to recover the cost, the film side quickly retreated when it saw a bad opportunity.
As soon as the box office was in a mess, he avoided the limelight first, which caused a lot of noise. For a while, the attention of this film was unprecedented. As a matter of fact, before the film was released, because of its embarrassment in these aspects, there have been quite a few tossing, and the subsequent operation has exposed many problems.
The first embarrassment is the embarrassment of its subject matter.
Sports theme is actually a necessary evergreen topic in the film genre. It is reasonable to say that it is not an unpopular and niche thing. But the problem is, it’s about ping pong, the sports strength of China people.
Looking back on the wonderful table tennis matches in China, there can be 180 games a year, and the film is incapable of recreating the wonderful moments of the real table tennis match. Take these young actors who are used in movies as an example. They usually shoot idol dramas with poor attitude, lack of professionalism and insufficient acting skills, not to mention watching them play serious table tennis players in movies. Just a little, it is a big problem to see if their table tennis posture can meet the standard.
Compared with Leap, who told you the story of China volleyball before, the story of China women’s volleyball team has its ups and downs, which is strong enough in itself. It is not as difficult to shoot as China’s table tennis, and it still has not achieved good box office results and word of mouth, not to mention China Table Tennis.
Furthermore, you can finish the film in one sentence, practice the Jedi counterattack hard when you encounter a trough, and finally climb the peak. Everyone is happy and applauding. It seems that it is also a very old-fashioned shooting technique, and it is difficult to be innovative.
The second embarrassment is the director’s embarrassment.
On the eve of the release of China Ping Pong, People’s Daily interviewed two directors, Deng Chao and Yu Baimei. The content of the interview, left is just that set of fixed words, about the original intention of shooting this film, how difficult it is for them to film, and what kind of effect will they show in the end.
However, in the face of this topic, many netizens’ attitudes throughout their lives are: Deng Chao and Yu Baimei are true love, while Sun Li is an accident.
This sentence is actually a little malicious ridicule. Deng Chao and Yu Baimei tied together and brought a lot of junk movies. Even if the film was well arranged, people wouldn’t go to the cinema to watch them at the first time. This is really because the PTSD they gave everyone was too deep. Take a look at the famous bad movies in China’s film history, and the inevitable "Villain Angel" is brought to you by two people. Besides, two people are rotten and don’t know it. I always feel that other people don’t understand the two of them. It seems that the whole audience in China owes them, and they jump up and down when the box office is a little bad. All talk is socialism, but all business is in my heart.
The third embarrassment is the embarrassing schedule.
At first, it was New Year’s Day, and then it was changed to New Year’s Day. This time, it simply withdrew from the Spring Festival file and was rescheduled for February 17.
In order to avoid the two blockbusters "Wandering Earth 2" and "Man Jiang Hong" and prevent them from dying miserably in the fight between the boss and the second child, they chose another schedule. But it’s still the same sentence: if you can hide from the first grade, can you hide from the fifteenth? Later, Marvel Comics returned to the palace, Black Panther on February 7, Ant Man 3 on February 17, and When the Wind Comes Again (actors include Aaron Kwok, Tony Leung Chiu Wai, Du Fu, Tan Yaowen and Ng Cheuk Hai) on February 24. It is said that Titanic will be released again on Valentine’s Day. In case the situation is not good again, the two films "Wandering Earth 2" and "Man Jiang Hong" will be postponed for more than a month, and it will still have to face these opponents. In addition, looking back, how many films were good when they ran away from the enemy?
Douban gave the film seven points, almost average, neither up nor down, neither good nor bad, and left the film with an embarrassment.